3/26/2023 0 Comments Ecamm live interview mode![]() ![]() I also call that creative hutzpah (one of my favorite phrases). That’s why I call it “Video Mojo.” It takes a kind of courage. Dare to Suck & Enjoy the JourneyĪs the Zen saying goes, “The journey is the reward.” It’s crucial to enjoy the process otherwise, seriously, don’t bother. But, if you’re having fun, it’s sustainable and it’s what it takes. That’s a kind of perseverance that’s rare. AND, Jax went a full year with very low view counts! Here’s what I think we all can learn from what Jax told Ellen: Remember this was a year and a half ago when Jax had her first viral hit on TikTok. ![]() You can watch the entire Ellen interview here. I’ve edited that excerpt for you and embedded it here: There’s one section of that Ellen interview that tells us pretty much everything we need to know about TikTok and social media success. As I learned from her February 2021 appearance on The Ellen DeGeneres Show, Jax first tried to get on that show when she was 11 years old! (She’s now 26.) What Does It Take to Be a Success on TikTok? The idea that a viral hit happens in a random flash, like winning the lottery, is misleading and bogus. If you’re lucky, viral hits are a fringe benefit of committing to a creative process. Like most “overnight” success stories, it took a long time. Beyond celebrating the positive impact of this clever and creative song, I’m writing to emphasize the lesson illustrated by the fact Jax’s video mojo journey took a commitment that she has sustained for years. ![]() What Can We Learn From This Success Story? And, currently, this number is growing rapidly every day. It’s called Victoria’s Secret □ ❤️ □ #victoriassecret #fyp #bodypositivity #originalmusic ♬ original sound – Jax More Like a Movement Than a Songīeyond its “traditional” success-including the song’s massive view counts measured in the 10’s of millions and the fact that it’s climbing the Billboard charts-what makes “Victoria’s Secret” more like a movement than a song is the 21,000 individual TikTok creators who have produced their own videos with this song as the soundtrack. What did you think of this episode? Please comment below and let us know. Please connect with Jon and/or subscribe to his free & informative email blasts here: Transform your creative life from a “want-to-have” into a valuable, ongoing practice. You will want to play in this “sandbox” in order to have a breakthrough in your creative self-expression. This program is for you if you want to unleash your joyous, creative freedom. Join Jon on a 3-Week learning adventure to ensure that you don’t die with your Creative Joy still stuck inside. Video Mojo is a playful exploration of the leading edge of video & social media marketing hosted by award-winning video pioneer and marketing sherpa, Jon Leland of COMING SOON: THE VIDEO MOJO CREATIVITY SANDBOX You can also watch this episode on YouTube or listen here right now, or on Spotify, Apple Podcasts, Instagram, or wherever you find your podcasts. How Toni discovered her authentic self in exclusive NYC dance clubs.Why Toni does NOT accept sponsorship offers.The differences between TikTok, Instagram Reels, YouTube Shorts, and others.I am not a musician and will cover the musical production features and capabilities very superficially. Spotify exclusives), public web or podcasting) as well as audio for video, TV and film production. My H8 coverage is primarily for audio/radio documentary & storytelling (however it’s distributed, be it on air AM/FM/satellite (i.e. I will also explain its use in different production scenarios, and which very inexpensive accessories I would recommend adding to make it stronger in some of those. I will cover each function, feature, benefit and performance. As you will see ahead, there is much to like and very little to criticize about the H8 in its ≈US$400 price category. Here is my detailed review on the recently released Zoom H8 multitrack handheld recorder. The Zoom H8 multitrack recorder is quite versatile and produces very high quality recordings at proper 48 kHz/24-bit and other formats. ![]()
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